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For a medium-size film to succeed without a marketing blitz twice the size of its production budget, its not enough for it to be goodit has to have a hook. Like Under the Skin, Locke, Enemy. Gif excerpt from the film Ex Machina via A24 Films. Jenkins: I dont know if [Moonlight] was a glittering jewel of a project. A24 Films is a US theatrical distribution and production company founded by Daniel Katz, John Hodges and David Fenkel. Its super inspiring. Fenkel: In LA, every meeting is about the hot air. Which, if you look two years back, theres just no way in hell anybody would have thought that A24 would finance a film like Moonlight and release it in the way they did, to the tune of a Best Picture and $55 million in international box office. Apple Not Buying A24, but Silicon Valley Increasingly Shapes Hollywood Like, you believe in something, you fall in love with it, and then you work for three months on trying to make it work. His net worth has been growing significantly in 2021-2022. In pretty decent seats, actually. And it was the hair and makeup people. These films speak for themselves. When I saw Robert Eggers The Witch at that same festival, I stumbled out of the 9 a.m. press screening convinced that I had just seen a masterpiece. Who are A24 - the company behind Uncut Gems, Euphoria and Hereditary? It would cost too much to buy Mississippi Grinda fighting chance in theaters, so the film is making its way into the world through 20 million smaller screens rather than a few dozen large ones, and more viewers will have a chance to appreciate it as the sublime hangout movie that it is. Filmmakersoften the toughest audiences for their own films marketing campaignsrecognize the companys real excitement for their films. But we liked them. We were about to have two movies [Ex Machina and While Were Young] with him. And she said it sucked. A24 took Ex Machina to the 2015 South by Southwest festival and built a Tinder chatbot with the face of Alicia Vikander to help promote the film. John Hodges is Head of Film for Jax Media, where he heads Jax's feature film development and production. Theres music labels I can think of as well. Gif excerpt from the film Room via A24 Films. Katz: People say, Oh, Barry, why didnt you bring us Moonlight?As if that was the most obvious Best Picture! Whoa! Because theyd made a curated, awesome, crafted film. The initial agreement covered 12 films, the first of which was Denis Villeneuves jaundiced doppelgnger freakout, Enemy, starring Jake Gyllenhaal. In this newly created role, Hodges will be tasked with overseeing and growing all of Jax Medias film projects. [8][28] Its five highest grossing films are Everything Everywhere All at Once ($107.2 million), Hereditary ($82.5 million), Lady Bird ($79 million), Moonlight ($65.3 million) and We wanted to deliver in a meaningful way. Franco: I remember the South by Southwest festival, the screeningit was like a rock concert. Ad Choices. Heavey: He didnt really use a computer. Yes, Scream VI Marketing Is Behind the Creepy Ghostface Sightings Causing Scares Across the U.S. David Oyelowo, Taylor Sheridan's 'Bass Reeves' Series at Paramount+ Casts King Richard Star Demi Singleton (EXCLUSIVE), Star Trek: Discovery to End With Season 5, Paramount+ Pushes Premiere to 2024. But it was word of mouth. We closed the deal on The Bling Ring on the way to Sundance. Johns experience and taste is evident in the films he has developed and produced over the years. A24 was set up ten years ago by David Fenkel, John Hodges and Daniel Katz, all veterans of New York's independent film business. In the last few years, there have been a spate ofindie horror films that have broken into the mainstream. If after seeing it you have a renewed taste for fright, here are nine other recent horror gems that use their modest scale to their advantage. TV production powerhouse Jax Media is expanding into film and tapped John Hodges, one of the founding partners of A24, as its new head of film. Since the small blast of trade articles that greeted the companys inception, theyve remained unusually quiet. Halfway through the campaign, I think it went the other way. And on some level, honestly, I was afraid to go out on my own and try to make it work. I remember the thing that got him was like, Listen. When I was explaining to people what I was doing, it felt like a political campaign. Kapadia: There were other films that had a lot more money in their campaign and were everywhere. Pattinson: I mean, with Twilight, the first tour we did was literally going to suburban shopping malls and doing local-news stuff. You lost. And theyre aiming at them. Jeremy Kleiner (producer, Plan B, Moonlight): It wasnt like, Oh, this is low-hanging fruit, lets grab on to this one. It was a passionate embrace of the movie. The question with any company that lavishes attention and resources upon a modest amount of product is, of course, where does the money come from? Meanwhile, A24 has already been building an ark. The Hollywood Reporter is a part of Penske Media Corporation. So I just called the guy. a24 john hodges net worth And then we drank a huge amount of red wine. Then he had this very high-tech, nuanced process, which was printing out a spreadsheet, and then when he would book a theater, he would write it down on the spreadsheet, and then when the spreadsheet was full, hed push it over from his desk to my desk. When I arrived at A24s office, in an anonymous building so close to the western lip of lower Manhattan that it can practically taste New Jersey, my fears that the company might be growing too fast werent exactly assuaged by learning that within weeks it was moving to an enormous office closer to midtown. I found it so deep in Google Image searches. A24 Net Worth & Earnings (2023) 2023 Deadline Hollywood, LLC. Youre incredible. But I put no limitations on what theyre capable of. [16] The company, with cooperation from Bank of America, J.P. Morgan & Co. and SunTrust Banks, also raised its line of credit from $50 million to $125 million a month later to build upon its operations. Katz, Fenkel and Hodges all got together in 2012 and decided to make their late night yammerings a reality. If you were paying attention, you had to wonder: Who were these strange upstart New Yorkers who were making Hollywood a little bit great again? How do you know when an ad campaign is working? 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And suddenly its all over, and you think, Of all people, I knew the most about my film, so why was I was on the periphery of its release? But working closely with A24 throughout Rooms pre-release has altered his philosophy on film marketing: I used to think that the publicity process was both morally questionable and smoke and mirrors, that it was one of those invented jobs. It is based in New York City . Like, there was one that was like the shotit was [Francos character] Alien with the two girls, and hes holding machine guns or something. Eggers: In the very beginning, when we went to Sundance initially, I didnt think that this was going to have such a large audience. A24 went on a spending spree and released 11 movies in their second year of operation. You know what? That kind of audience. A24 - Wikipedia I think that was Nicolette, actually: Consider This Shit.. Deploying for Major CAT Events, tornadoes . Films distributed by A24 ended up getting nominated for seven Academy Awards that year, including Best Picture (Room), Actress (Brie Larson), Documentary (Amy), and Original Screenplay (Ex Machina). And that was our communication for booking theaters. Wanna follow A24 (company)'s net worth? Steven Soderbergh retired. Spike Lee turned to Kickstarter. Where its like: Im in. Coppola: That was the worst. I didnt think it was terrible. A24 is not like other entertainment companies. And someone was like, Where did those images come from? And I was like, Google? Which is vanishingly rare in the film industry. Since then his contributions to growing the company have been invaluable and we cant wait to see what he does next, said A24 in a statement. I was like, I think I need to find another job., Aizenberg: They were basically like, Dont release this movie.. And Im not saying theyre magicians. As of April 2022[update], twenty-seven episodes had been released. Animated photo illustration by Lisa Larson-Walker. And there are studio subdivisions, like Fox Searchlight, that have consistently guided films like 12 Years a Slave and Birdman to Academy Awards and box office success over the past twenty years. Stay plugged in to the industry with our free newsletter. Not like we should have paid more. Variety is a part of Penske Media Corporation. Fenkel: It actually went very well, for what the movie was. Dede Gardner (producer, Plan B, Moonlight): When we and Barry said it was absolutely critical that we shoot in Miami, they said, Of course it is. And you know, many, many others wouldve said, Well, you can get the rebate if you go to Atlanta. But anyone whos read it knows that Liberty Square and that particular light and that particular culture was a character. Hodges: I started my career at USA Films, which became Focus Features. The gross guysand hes like, All right. A24 Founding Partner John Hodges to Exit - The Hollywood Reporter Maybe we werent geniuses with Spring Breakers, but we were the ones who said, Lets put it in theaters, because we could build on that. People liked Spring Breakers. Distribution: Theatrical, TV, DVD-video, VOD, USA. With how bad it tested. I dont think that switch in psychology is supposed to happen that dramatically, or that abruptly. Moonlight is nominated for eight Academy Awards, including Best Picture, Best Director, and Best Supporting Actor, but loses Best Picture to La La Landwait, what? Selena and Ashley had no issue with this. Gif excerpt from the film Under the Skin via A24 Films. For a truly great film like this, being excluded from the conversation into which A24 works so hard to insinuate its main slate can feel like a fate worse than Harvey Weinstein. The monster at the center of The Babadook is a personal demon, not a literal one. Fenkel: And they were like, You cant do that! And, like, within two blocks, I have to stop. It premiered at Sundance in January, where it deservedly won the World Cinema Dramatic Competition. It is currently unknown if this slate of films will have a theatrical release or be exclusive to Apple's Apple TV+ streaming service. Im glad it all worked out. They had heart to them.Harmony Korine, Sacco: I wouldnt say I got it. No one in the office is older than 42, including co-founders John Hodges, David Fenkel, and Daniel Katz. Fenkel: And then I started saying, No way. I was like, Fuck yeah!, Sacco: I think its inspiring and motivating to a younger generation: Oh, that movie cost this, and it did this. Subscribe to Deadline Breaking News Alerts and keep your inbox happy. An Industry Arts Company. Discover Johnny Hodges's Biography, Age, Height, Physical Stats, Dating/Affairs, Family and career updates. Over the past six years I have been fortunate to work with a diverse group of talented storytellers across film and TV and look forward to continuing those collaborations in my future endeavors, added Hodges. A24 is responsible for such films as Lady Bird, Moonlight, Eighth Grade, Hereditary, The Witch, The Lobster, Ex Machina & more. Sure, were talking about an aggressively uncommercial director whose previous feature was called Trash Humpers, but the success of Spring Breakersand how it was achieveddemonstrated that theres still an audience for the kind of challenging and essential medium-budget movies that most in the business left for dead. And they even never uttered the words, What would it be like in a cheaper state? Art and Experience : John Hodges is leaving A24, the Oscar-winning indie studio that he co-founded. Ainzenberg: I remember I went and had to meet with Selena Gomezs team to prove that we were real people and we were gonna be legitimate in releasing the film. In 2016, films distributed by A24 won Academy Awards for Best Actress (Brie Larson in Room), Best Documentary Feature (Amy), and Best Visual Effects (Ex Machina). Everybody wants to be A24. On the TV side, Jaxs current projects include the recently released Russian Doll on Netflix, starring Natasha Lyonne; The Other Two, which was just picked up for a second season; and the final season of Broad City for Comedy Central. Since its inception in 2012, A24 has become one of the hottest destinations for indie filmmakers, ushering such edgy films to theaters as The Bling Ring and Spring Breakers. We just had to catch up to that idea. A24 is an American independent entertainment company that specializes in film and television production, as well as film distribution. A24s television division released The Carmichael Show.. Thats the chief message of an A24 campaign, really, from elegant design to sharp social media to clever co-branding choices: This is a company that gets it. An A24 project is far more likely to be female-driven than a film released by another company, and it is typically directed by a major filmmaker (Sally Potter, Sofia Coppola, Noah Baumbach) or a filmmaker on the cusp of becoming one (J.C. Chandor, James Ponsoldt). They entered into deals with DirecTV Cinema and Amazon Prime in late 2013, with some films distributed through them, and the name was changed to A24 in 2016.[3]. Aizenberg: That Oscar-nomination morning, I remember walking into the office that day, and I was like, Please, dear God, just let Amy and Brie get nominated. [6] The name "A24" was inspired by the Italian A24 motorway Katz was driving on when he decided to found the company; coincidentally, the motorway is also renowned in Italian film history as the setting of many small Abruzzan towns and rural landscapes employed in the films of neorealist and surrealist masters. Hodges had been an integral part of the studio since its inception in 2012, along with co-founders David Fenkel and Daniel Katz. A24 is an American independent entertainment company founded on August 20, 2012, by Daniel Katz, David Fenkel, and John Hodges and based in New York City. Hodges teamed with Daniel Katz and David Fenkel to launch the company, which is based in New York City. I actually tied with Jared [Leto], who obviously won the Oscar that year, for L.A. Film Critics. Greetings From the Vortex of Unpredictability, Robert Pattinson singing Keri Hilsons Pretty Girl Rock. Despite lacking any pre-defined structure, episodes generally contain discussions around recent works of the two guests, allowing for branching discussions to other areas. [9], The company began its distribution of films in 2013. The A24 intrigue: The men behind the mysteries - Student Life A24, which was founded in 2012, said that no additional changes in management will be made. Katz: Maybe even greater. A24 Apr 2012 - May 20186 years 2 months Head of Production and Development Big Beach Films 2008 - 20124 years Greater New York City Area Development and Production Executive Michaels Goldwyn. John Heavey (distribution, A24): Especially the first two years, we fell in love with every movie. So I suppose the question now surrounding A24 is what Fenkel and Katz plan to make of it. In recent years, the recession and the concurrent rise of VOD streaming services have already torpedoed the midbudget movie. Jon Hodges CEO at Evergreen North America Industrial Services League City, Texas, United States 2K followers 500+ connections Join to connect Evergreen industrial services and GEM mobile. Its exciting. And in that moment I was like: Now its time to go do this. Rather than focusing on acquisitions, as was its early strategy, A24 is now producing its own movies, as well as its own podcast. Talk me through it. Katz: We broke the record that weekend. Nicolette Aizenberg (distribution executive, A24): It is very cyclical. Maybe even that guy with a two-way radio who keeps you from walking through a movie set. Katz: I think if you had asked us beforehand, we would have said, you know, La La Lands gonna win. That didnt come with any veto rights or cut rights, Abrahamson told me. But A24, it became clear when I spoke to the companys employees, saw Spring Breakers as a Trojan horse for progressive cinemathe company less concerned about the nine kids who found the film too weird than they were the one kid who went home and rented Gummo. Theyre on the tarmac, and were having to find a new jet for them within twenty minutes. When an A24 acquisitions exec pitched the story to me, excitedly laying out the plot in broad but heartbreaking strokes, he asked if it sounded like an A24 film. This fall A24 enters the awards race in a serious way for the first time, with two movies: the accessible David Foster Wallace biopic The End of the Tour, and the Brie Larsonstarring literary adaptation Room, which recently won the coveted Peoples Choice Award at the Toronto International Film Festival. They dont have the personality of movie executives. Jax Media Taps A24 Co-Founder John Hodges as Head of New Film - Variety Aizenberg: I was already, like, putting together the distribution plans for Frances Ha. Fenkel: The world kind of shifted in its direction, where the film was for an audience, and then you realize, Whoa, the movie is needed by other people. Aizenberg: Yeah. [24], On November 15, 2018, A24 and Apple announced that they had entered into a multi-year partnership where A24 will produce a slate of original films for Apple. Johnny Hodges Net Worth. We spoke with the companys friends, collaborators, and employees to make sense of how A24 became the most interesting, creative, and reliable film company of the 21st century. This is Rudin. David Fenkel (co-founder, A24): We find movies [for which] our perspective, our system, our people, can act to make it something special. Photos courtesy A24, by Alberto E. Rodriguez/Getty Images, and Janette Pellegrini/WireImage/Getty Images. It wasnt going to get lost in the shuffle.